JetBlue Introduces Funny Flight Etiquette Videos

Deputy Executive Editor Sarah Schlichter's idea of a perfect trip includes spotting exotic animals, hiking through pristine landscapes, exploring new neighborhoods on foot, and soaking up as much art as she can. She often attempts to recreate recipes from her international travels after she gets home (which has twice resulted in accidental kitchen fires—no humans or animals were harmed).

Sarah joined the SmarterTravel team in 2017 after more than a decade at the helm of IndependentTraveler.com. Sarah's practical travel advice has been featured in dozens of news outlets including the New York Times, the Chicago Tribune, USA Today, Budget Travel, and Peter Greenberg Worldwide Radio. Follow her on Twitter @TravelEditor.

The Handy Item I Always Pack: "A journal. Even years later, reading my notes from a trip can bring back incredibly vivid memories."

Ultimate Bucket List Experience: "Road tripping and hiking through the rugged mountains of Patagonia."

Travel Motto: "'To awaken quite alone in a strange town is one of the pleasantest sensations in the world.'—Freya Stark"

Aisle, Window, or Middle Seat: "Aisle. I get restless on long flights and like to be able to move around without disturbing anyone else."

Email Sarah at sschlichter@smartertravel.com.

See recent posts by Sarah Schlichter

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Ever sat next to a chatterbox, a space hog or another undesirable seatmate on a plane? One airline feels your pain — and it’s taking a light-hearted look at the issue with a new series of videos called Flight Etiquette.

JetBlue has released two short, humorous videos on its YouTube channel, with more to come. The first one features the world’s most obnoxious napper. Take a look:

In an interview with Skift, a brand analyst from JetBlue explains the sentiment behind the videos: “Flight Etiquette is not only entertaining and humorous, it also says to our customers that we get you. We understand that on a plane, you’re sometimes forced to rub elbows — literally — with people you don’t know, and a little etiquette goes a long way. We’ve all been there.”

The second video shifts its focus from inconsiderate seatmates to the eternal dilemma of being stuck in the window seat when you have to use the bathroom. Watch and squirm:

Did the videos make you laugh? Which scenario should JetBlue tackle next? Sound off in the comments below.

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