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Zoom takes to the skies

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Airfare Deals

Zoom takes to the skies

SmarterTravel

There's a 95 percent chance Senior Editor Christine Sarkis is thinking about travel right now. Follow her on Instagram @postcartography and Twitter @ChristineSarkis.

Christine Sarkis is an SATW-award-winning journalist and executive editor at SmarterTravel. Her stories have also appeared on USA Today, Conde Nast Traveler, Huffington Post, and Business Insider. Her advice has been featured in dozens of print and online publications including The New York Times, Conde Nast Traveler, and People magazine. She has also shared travel tips on television and radio shows including Good Morning America, Marketplace, and Here & Now. Her work has been published in the anthologies Spain from a Backpack and The Best Women's Travel Writing 2008. She is currently working on a travel memoir.

The Handy Item I Always Pack: The Trtl Pillow. It's easy to pack and comfortable, and makes it so I can actually sleep on flights.

Ultimate Bucket List Experience: Seeing the Aurora Borealis from the comfort of somewhere warm, like a glass igloo or hot spring.

Travel Motto: Curiosity is an amazing compass.

Aisle, Window, or Middle Seat: Aisle all the way.

Email Christine Sarkis at editor@smartertravel.com.

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A new chapter in the low-cost airline saga begins today with the inaugural New York-to-London flight on Canadian low-cost carrier Zoom. The airline’s website says flights start at $199 each way, but I found one for $67, which was so low, it almost gave me a heart attack.

Just for kicks, I did a quick comparison. For a flight leaving New York on June 28 and returning from London Gatwick on July 7, the total cost was $437. The lowest equivalent flight I could find on Orbitz was $818.

So at least for now, Zoom is a low-cost carrier that is actually priced below flights on the legacy airlines. Will Zoom start a Southwest effect on transatlantic routes? I think it will, and then a combination of the open-skies agreement and other low-cost carriers entering the market in the coming years will continue to bring prices down. Will it bring down fares enough that we can afford the exchange rate once we arrive? Well, that’s another matter entirely.

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Today's Top Travel Deals

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